Every farmer knows the feeling: after months of hard work, nurturing crops from seed to harvest, the final price received at the local mandi often feels disappointing. The traditional supply chain is filled with middlemen, each taking a cut, which significantly reduces the farmer's hard-earned income. This system lacks transparency and leaves farmers with little power to negotiate.
At Krishikaam, we asked a simple question: What if we could connect farmers directly to buyers? This question led to the creation of the Krishi Mandi, a digital marketplace built into our platform.
How the Krishi Mandi Empowers You
The Krishi Mandi is more than just a feature; it's a tool for financial empowerment. It digitizes the entire selling process, putting control back into the hands of the farmer. Here’s a closer look at how it works and why it’s a better alternative:
- Direct Market Access: We have built a network of verified bulk buyers, including food processors, exporters, and large retailers. When you list your produce on the Krishi Mandi, you are showcasing it to a wide range of serious buyers, not just the limited options at your local physical mandi.
- Transparent Pricing: With our AI-powered Price Predictor, you get real-time insights into market rates for your crops in different regions. This knowledge allows you to set a fair and competitive price for your produce, so you never have to guess its value.
- Simple Listing Process: Using the Krishikaam app or with the help of a Krishi Mitra agent, you can easily list your available crops. Just enter the crop type, quantity, quality, and your expected price. It's as simple as sending a WhatsApp message.
- Secure and Instant Payments: This is where we truly change the game. Once a buyer confirms the purchase and the produce is picked up, the payment is transferred directly to your bank account via UPI. No more waiting for weeks or months for your money. It’s fast, secure, and completely transparent.
A Real-World Example
"Before Krishikaam, I used to sell my tomatoes at the local mandi for whatever price the agent offered. Last season, I listed my harvest on the Krishi Mandi. A food processing company from a nearby city bought my entire stock at a 20% higher price than I expected. The money was in my account the same day. It has completely changed how I see my farm's potential." - Ramesh Kumar, Farmer from Punjab.
Take Control of Your Earnings
The Krishi Mandi is our commitment to ensuring that your hard work translates into fair rewards. By removing unnecessary layers and leveraging technology, we are creating a more equitable and profitable ecosystem for Indian farmers. It’s time to move beyond the limitations of the old system and take control of your financial future.